6 Restaurant Marketing Ideas for Christmas and the Holiday Season

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While the stores are packed during the holidays, the same isn’t true for restaurants. ABC News reports 40% of a store’s annual revenue may come during the christmas shopping season, but restaurants often see a slowdown in business. A December survey in 2014 from Thanx Inc shows that over the last several years, restaurant revenue declined…

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Attracting Customers with Local Craft Beers

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Bump up business with a hyped up happy hour. Alcohol accounts for a significant portion of any restaurants profits. Tap into the craft beer market to start turning happy hour into a cash machine. Craft beers take an ordinary happy hour and turn it into a trendy downtown hotspot. According to the Brewers Association, Craft beer…

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Should Your Restaurant Use Daily Deal Promotion Sites?

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When social media teamed up with coupons, daily deal sites like Groupon were born. Since Groupon hit the market in 2008, group deal sites have multiplied exponentially, creating a feeding frenzy in nearly every market, especially restaurants. To some, this is the holy grail of advertising and growing your business. To others, it is a…

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How to Sell More Wine in Your Restaurant

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Increasing alcohol sales is a great way to take your business from the red and put it back in black. Restaurants earn the highest profit margins on their beverages. The typical soda is marked up between 300 and 500 percent. For alcoholic beverages, specifically wine, the markup is often 500 to 600 percent. In addition,…

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4th of July Restaurant Marketing Ideas

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Celebrate The Grand Ol’ Flag and the fireworks of the Fourth with family, fun, and friends all while growing your business. Most people will be spending the day with family and friends, giving you the perfect opportunity for new customers. Bringing groups to your business not only adds to their enjoyment, but to your bottom…

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